Ad-blocking sets off internet arms race
Ad-blocking sets off internet arms race

Ad-blocking sets off internet arms race

FT News in Focus


20.05.2015 • 8 Min.

Internet services have seen advertising revenues soar as consumers turned to smartphones to access the web. But they are having to contend with a new threat: ad-blocking. Ravi Mattu discusses the trend with Robert Cookson. Hosted on Acast. See acast.com/privacy for more information.