04.12.2020 • 43 Min.

In this episode, I talk with my guest, Sarah Santacroce, about the paradigm shift we are currently experiencing in the world of work and business. Sarah practices a more holistic approach to business and marketing and calls her way Gentle Marketing which is based on human connection, empathy, and kindness. In our conversation, we have a look at where we are right now and what brought us here, from a business perspective. And we also talk about trends and tendencies that can be seen in the world of business for 2021. Sarah shares a fresh perspective and doesn’t shy away from calling things out that no longer work for many of us when it comes to the current marketing model. Moreover, she conveys her tips on how to embrace the doing and the being as well as a different and more holistic way to measure success. Running a successful LinkedIn Consulting business for more than 12 years, sparked a yearning in Sarah to create a global movement that encourages people to bring more empathy and kindness to business & marketing. Sarah offers to the audience a free 1-page marketing plan on her website. • Sarah Santacroce: https://sarahsantacroce.com/ • Sarah’s Kickstarter Campaign: http://sarahsantacroce.com/kickstarter • Sarah’s Podcast - The Gentle Business Revolution: https://apple.co/3mr8zmu • Sarah on Facebook: https://www.facebook.com/sarahsantacroce • Sarah on Twitter: https://twitter.com/sarahsantacroce • Sarah on LinkedIn: https://www.linkedin.com/in/sarahsantacroce/ Books mentioned: • Sarah’s Book: http://bit.ly/3axkT1f • Brené Brown - Dare to Lead: https://bit.ly/3qmgdAP • Katherine May - Wintering: https://bit.ly/3qv6usi Let’s connect: Website: http://www.andrinatisi.com Instagram: https://www.instagram.com/andrinatisi/ Facebook: https://www.facebook.com/andrinatisiLIFECURATION