🔥 27 | ON EMPOWERING THE ELECTRIC VEHICLE REVOLUTION with CHRISTIAN WIEGAND (HEAD OF USER DEVELOPMENT NIO)
MARKENFELD PODCAST | ON BRAND STRATEGY IN TIMES OF DISRUPTION
02.05.2024 • 32 Min.
? Talking about Nio's vision not only to empower the electric vehicle revolution, but also a joyful lifestyle for all, the challenges for an Asian brand to compete in the German market and how the co-creation with Tech Giants such as Google, Microsoft, Apple & Co. looks like. Welcome to be inspired by the MARKENFELD PODCAST | BRAND STRATEGY IN TIMES OF DISRUPTION by and with Nadine Hohlfeld (Founder, Managing Owner & Brand Consultant at MARKENFELD | NADINE HOHLFELD). #markenfeldpodcast #onpointwithnadinehohlfeld #joyfulcreation #technology #consulting #brandstrategy