13.08.2025 • 16 Min.

In this episode of the Online Business by Design podcast, host Ivana Ivanek addresses a common concern about building a personal brand. She discusses how to maintain and evolve a personal brand without starting from scratch, even as your business or services change over time. Ivana uses real-world examples to illustrate the importance of personal branding beyond colors and logos. Grab your favourite note-taking device and get inspired.