02.10.2025 • 40 Min.

How do you grow a business from a three-person Airbnb team to millions of shoppers and billions in transactions? In this episode, Matthias welcomes Angus “Gus” Muffet, General Manager of ShopBack Australia & New Zealand, who has been at the heart of ShopBack’s incredible rise over the past years. From his early days in hospitality to leading roles at Groupon and now shaping affiliate innovation, Gus shares the pivotal moments and growth strategies that turned ShopBack into a market leader.